Marketing Manager / Senior Marketing Manager
At Aiforia, we are committed to transforming pathology image analysis with AI, enabling better care for each patient. Our innovative software solutions empower pathologists with advanced tools for image analysis, enabling faster and more accurate diagnoses.
Mission
Aiforia’s mission is to transform pathology image analysis with AI, enabling better care for each patient.
Vision
Aiforia envisions being the global leader in artificial intelligence-powered pathology image analysis.
We are looking for a Marketing Manager or a Senior Marketing Manager to play a pivotal role in shaping the narrative around our products and driving strategic marketing initiatives. The responsibilities can be tailored according to the experience level of the suitable candidate.
This role reports to the Director of Marketing and Communications and will be located in Helsinki, Finland.
Key Responsibilities
Content Creation: Develop compelling and informative content that showcases the capabilities of our AI-powered pathology image analysis software. This includes but is not limited to blog posts, case studies, and multimedia content.
Product Messaging and Positioning: Craft and refine the messaging and positioning of our products to effectively communicate their unique value propositions. Collaborate with cross-functional teams to ensure alignment with product development and business goals.
Sales Enablement: Equip the sales team with the tools and resources to effectively communicate product features and benefits to prospective clients. Develop sales collateral, presentations, and other materials to support the sales process.
Lead Generation: Implement strategic lead generation campaigns to drive awareness and interest in our products. Utilize a mix of online and offline channels to reach target audiences and generate high-quality leads.
Marketing Automation: Implement and optimize marketing automation tools to streamline marketing processes, nurture leads, and track campaign performance. Analyze data to make informed decisions and continually improve marketing effectiveness.
Qualifications
M.Sc. or equivalent in biomedical sciences or marketing
Experience in B2B marketing, preferably in healthcare or life sciences
Strong interest and ambition for high-quality and innovative content creation
Demonstrated success in product messaging and positioning
Hands-on experience in digital marketing and a strong interest in keeping up with how the space evolves
Demonstrated experience utilizing preferably HubSpot CRM and Marketing Hub for lead generation, nurturing, and reporting
Experience in sales enablement and supporting the sales function with marketing tactics
Excellent communication skills, including being comfortable presenting in front of an audience
Proven ability to thrive in ambiguity and work collaboratively with internal and external cross-functional teams
Fluent written and spoken English (no need to speak Finnish)
What is seen as an advantage
Familiarity with medical software business or medical diagnostics
Experience from working in rapidly evolving and agile environments (such as startups, marketing agencies, or similar)
What we offer
A supportive and enthusiastic work culture within a multidisciplinary team
Opportunity to be part of building something exceptional at a globally scaling tech company
Flexible working model
Low hierarchy of a skilled team
Professional growth and career development
How to apply
If you are a results-oriented marketing professional passionate about leveraging technology to make a meaningful impact in healthcare, we invite you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your relevant experience to careers.aiforia.com
We process the applications as we receive them on a first-come, first-served basis and will invite suitable candidates for an interview.
Join us in transforming pathology with the power of AI!
Questions?
If you have further questions about the position, our COO Kaisa Helminen is happy to tell you more about it. You can reach her via email (kaisa.helminen(at)aiforia.com) and schedule a call for the following time slots: Aug 1 between 3-4 pm EET and Aug 4 between 9-12 am EET.
Additional information
Aiforia is not able to sponsor any visas for this position.
We are committed to creating an environment of inclusivity in which all voices and individuals are heard. Aiforia strives towards this by providing equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity.
- Department
- Marketing
- Locations
- Helsinki
- Remote status
- Hybrid
About Aiforia Technologies Plc
Our mission is to provide the highest quality solutions for AI-assisted image analysis to enable personalized and democratized care for patients.
Are you ready to join our committed team, to work together in assisting medical professionals to harness the power of AI?